Dr. Katerina Fraidaki
Opening Remarks

Dr. Katerina Fraidaki

President, GR.EC.A

Katerina is the President at the Greek E-Commerce Association (GR.EC.A), since 2018.

She holds a PhD from the Department of Management Science and Technology of the Athens University of Economics and Business.

Being a senior researcher & eCommerce coordinator at the E-Business Laboratory - ELTRUN, Katerina is scientifically responsible for the annual research of ELTRUN regarding the behavior of Greek online consumers and social media users.